Blog posts tagged with 'business transformation'

Some readers may have spotted a third data series in the business outlook chart presented toward the conclusion of the preceding business transformation article that showed projected web traffic over a four-year transformation period. We didn't call out the traffic projection at that time but, resellers need to understand, that this is the metric that underlies the digital transformation. Without traffic, the strategy fails, period.

Business transformation and disruption are over-used terms we have become accustomed to hearing about on a daily basis. It is common for innovators to claim they are the next big thing as they compare their concepts to widely recognized disruptions such as the paid-ride (i.e. Uber) and entertainment (i.e. Netflix) industries that have already been transformed.