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Blog posts of '2017' 'April'

Office Products Resellers, Buyer Personas and the Buyer's Journey
If you've followed the first two blogs in this series, you'll know it may be possible to earn a 3,800% return on funds invested when operating amongst the elite email marketers. However, to get up among the elite requires a whole bunch of email marketing parameters to be optimized.
Office Products Resellers and the Foundation for Email Marketing
You can't conduct email marketing campaigns without contacts; once you have a list of references, what are some fundamental requirements to establish and maintain the foundation for effective email marketing?
Office Products Resellers & The Importance of Email Marketing
Depending on who you talk to may depend on whether email marketing is considered obsolete or (at the other end of the scale) still the single most effective way to reach and engage with a relevant audience.
15 Steps for Office Products Resellers to Transform their Business
Over the past few months, one of our main blogging themes has been generating relevant traffic to office product resellers' websites through inbound digital marketing and quantifying the costs incurred and resources required for building a successful program. This latest blog post has been created to summarize this material into a custom infographic visually.